A Shelleny Media project. A look behind the scenes of building the state of the art Verizon Wireless Destination Store in the Mall of America. Filmed over a period of 2 months using time-lapse and realtime footage, giving a unique perspective of what it takes to build the innovative store.
CREW:
David Shelleny - Director, Producer
Eli Ljung - Director of Photography
David Kurtovich - Director of Photography
Jeff Fischer - Key Grip
Matt Muegge - Grip
The Factory - Post Production and Graphics
Originally produced as a dealer training tool, we produced a seven part walk around series that gave the public a 360º view of the Polaris Slingshot, the three wheeled autocycle.
Series Host - Chad Nibbelink
Director - David Shelleny
Director of Photography - David Schnack
Production Company - Polaris Studio
The launch video of the Thunder Stroke® 116ci Stage 3 Big Bore Kit. We wanted to focus on the increased torque and horsepower you experienced with the kit, so we chose the "launch off the line" as our main character. Our super slow motion shots were captured on the Phantom Flex4K camera that was mounted on the Bolt Cinebot motion control system. This gave us the programmable speed we needed to capture our rider's wheelie in a unique way.
We partnered with Carey Hart in both the launch video and three companion videos where he got to go behind the scenes at the Indian Motorcycle Product Development Center to see, hear, and ride the newly accessorized motorcycle.
Director - David Shelleny
Director of Photography - Ryan Taylor
2nd Unit Director of Photography - Eli Ljung
Producer - Erik Fleischhacker
Editor and 2nd Unit Director - Evan Beaumont
Stunt Rider - Joe "Vertical" Dryden
Carey Hart - As Himself
Companion Video Host - Dan Peterson
Production Company - Polaris Studio
Tease and launch campaign for the 2017 Victory Octane motorcycle that was revealed in February 2016.
TEASE: Short 15 second videos that tease the new bike featuring Octane concept bike builders Urs Erbacher and Zach Ness as well as lead designer Mike Song and engineer Alex Oppermann.
LAUNCH: Longer form videos about the Ignition and Combustion concept bikes, the design of Octane, and the motor that powers it. Annotations used to link to other chapters as well as the Octane website.
To celebrate the Limited Edition Roadmaster Elite motorcycle, we took the viewer behind the scenes at Polaris' Spearfish, SD custom paint facility so they could experience how this hand painted touring bike gets made. The story is told by the director of industrial design Greg Brew and senior paint designer Steve Leszinsky
Director - David Shelleny
Directors of Photography - Jake Gardner and Eli Ljung
Producer - Erik Fleischhacker
Editor - Evan Beaumont
Production Company - Polaris Studio
Part of the newly designed GEM electric motorcar launch campaign, we combined animation, live action and studio footage to create a fun way to tell the story of how GEM is The Smarter Way to Move.
Watch Lloyd Greer and Brian Klock take on the Bonneville Salt Flats with their Helping with Horsepower Victory Motorcycle. Records were broken, and memories were made.
Director - David Shelleny
Directors of Photography - David Shelleny and Adam Olson
Editor - Joshua Van Patter
Produced to support the launch of the Victory High-Ball, we tipped our hat to the spirit of the bobber by showcasing the custom motorcycles of Industrieal Design Director, Greg Brew, Lead Industrial Designer, Michael Song, and Motorcycle Program Director, Jeff Wolf.
For the third year, Jack Daniel’s® and Indian Motorcycle® have joined forces with Klock Werks Kustom Cycles to deliver an ultra-premium, limited edition motorcycle. This year, they looked to the Jack Daniel’s Fire Brigade and their impressive gold and black firetrucks for design inspiration.
Director and Photographer - David Shelleny
Cinematographer - Jake Gardner
Sound - Patrick Schaefer
Key Grip - Jeff Fischer
PA - Brittny Garrett
Editor - Evan Beaumont and David Shelleny
Production Company - Polaris Studio
